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Flowchart showing behavioral audience segmentation stages from browsing to purchase with retargeting touchpoints

Systematic Audience Segmentation Strategy That Actually Drives Revenue

Build a revenue-first audience segmentation system that links behavioral signals to automated ads, offers, and bids. Get step-by-step frameworks, retargeting rules for cart abandoners and more to boost ROAS.

Dec 21, 2025

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11 min

🔮Customer Data Platform

Driving Growth with CDP Use Cases

A CDP is just a tool. We show you how to use it. Explore 10 real-world use cases, from advanced retargeting to predictive lead scoring, that deliver measurable results.

Sep 30, 2025

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